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Uncommon Creative

Since 2013, RareForm has been perfecting our craft. Starting from our roots in Denver’s vibrant music scene and extending to collaborations with global brands, we strive to uncover the rare and remarkable in every project we undertake.Our work connects and inspires, reflecting our belief that creativity flourishes when people collaborate. Explore the projects that define us and discover the ideas we bring to life.

Discover What’s Possible, Together

Every project begins with a conversation. Together, we map out what matters most and craft a plan that connects where you are with where you want to go. From refining ideas with intention to executing moments that resonate, we guide you through a world of creative possibilities, ensuring every step leads to meaningful results.

Custom branding and visual identity

Website and Digital experience design

Custom illustration and creative assets

Photography and video production

Merchandise and packaging design

Brand strategy and campaign planning

Integrated marketing campaigns

Audience research and analytics

Graphic design for print and digital platforms

Event activations and experiential marketing

Social media and digital advertising strategy

To Uncover the Rare and Remarkable

Awe

We approach every project with curiosity and wonder, looking beyond the obvious to uncover meaningful possibilities. Awe drives us to explore, connect, and create solutions that resonate deeply, inspiring both our team and the audiences we reach.

Craft

Great work comes from attention to detail. We refine every idea with care, balancing creativity and precision to deliver thoughtful, high-quality results. Craft is the commitment that turns bold ideas into work that exceeds expectations.

Experience

The journey matters. From the first conversation to the final delivery, we focus on building trust, fostering collaboration, and creating thoughtful interactions. For us, experience isn’t just the result; it’s how we get there together.

Rarity

Every project is an opportunity to create something truly unique. By celebrating what sets each idea apart, we ensure that the work we deliver stands out—distinctive, memorable, and entirely uncommon.

Our team

CJ Welch
Co-Founder & Executive Producer

CJ is a dynamic producer with over a decade of experience leading creative projects for global brands like Tinder, Adidas, Spotify, and Zoom. With a talent for blending big-picture vision with meticulous planning, he’s known for turning ambitious ideas into impactful realities.

Elias Armao
Founder, Design & Illustration

Elias is RareForm’s design expert, combining a sharp eye for aesthetics with a passion for storytelling. From crafting bold illustrations to creating cohesive branding systems, his work transforms ideas into distinctive creative expressions.

Eugenio Velasco
Video Production Manager

Eugenio is an award-winning cinematographer with over seven years of experience creating dynamic video content for brands like Nike, Tinder, and the NFL. His expertise in storytelling and production ensures every project is both visually stunning and deeply engaging.

Kenzi Everitt
Content Director - Photography 📸

Kenzi is a skilled photographer with a background in music, events, and storytelling. Having managed projects for Gregory Alan Isakov and Girls Rock Denver, she captures moments that resonate with authenticity and creativity.

Mariah Gardziola
Web Design Master 🐉

Mariah is a digital designer specializing in UX/UI and web development. With experience working on projects for Adobe, Spotify, and Pure Michigan, she crafts intuitive online experiences that are both functional and visually compelling.

Paul Beveridge
Staff Art Director & Brand Designer

Paul is a thoughtful designer with a knack for building cohesive and memorable brand identities. With an eye for detail and a passion for impactful visuals, he transforms concepts into designs that connect and inspire.

Payden Widner
Content Director - Videography 📹

Payden is a talented videographer and audio engineer with a passion for storytelling. From live events to studio productions, his work combines technical expertise with a creative vision to captivate audiences.

Join an uncommonly talented team.

We’re a small, ambitious crew trusted with big, meaningful projects. Here, your ideas matter, your skills grow, and each project is a shared opportunity to create something worth remembering.
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